New look for Mintel Oxygen

Our market research report database Mintel Oxygen has a new interface:

Screenshot of Mintel Oxygen home page

Browse our top quality subscription content – UK market research reports on drink, e-commerce, food, leisure and technology – via the “Reports” heading. 

“Inspire” and “Category Overview” give access to analysis and top trends categorized by Sector (e.g. “Technology”), Demographic (e.g. “Millennials”) or Theme (e.g. “Austerity and Value”).

Access Mintel Oxygen via the catalogue links for on and off-campus: https://ifind.swan.ac.uk/discover/Record/615958 (You will need to log in with your Swansea University login if off-campus.)

We have updated our guide to both Mintel databases (PDF link) to reflect the new interface.

 

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